Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 05020
VM0005020Goldmember5020@example.test · +601110005020 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,403
Current loyalty balance
Lifetime Spend
RM 3,005
Across 15 visits
Total Visits
15
Since 2025-10-19
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
103d
2026-06-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,403 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 6
Outlet purchase
2026-06-16 · Member activity · RM 130.50
App session
2026-06-04 · OPLUMO Outlet 6
Points credited
2026-05-23 · Member activity · RM 147.90
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 6
Outlet purchase
2026-04-29 · Member activity · RM 165.30
Points credited
2026-04-17 · OPLUMO Outlet 6
Outlet purchase
2026-04-05 · Member activity · RM 182.70