Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04995
VM0004995Membermember4995@example.test · +601110004995 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
59
Current loyalty balance
Lifetime Spend
RM 74
Across 1 visits
Total Visits
1
Since 2026-05-20
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
124d
2026-06-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
59 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 15
Outlet purchase
2026-05-26 · Member activity · RM 72.00
App session
2026-05-14 · OPLUMO Outlet 15
Points credited
2026-05-02 · Member activity · RM 81.60
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 15
Outlet purchase
2026-04-08 · Member activity · RM 91.20
Points credited
2026-03-27 · OPLUMO Outlet 15
Outlet purchase
2026-03-15 · Member activity · RM 100.80