Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S0
Siti 04981
VM0004981Platinummember4981@example.test · +601110004981 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,102
Current loyalty balance
Lifetime Spend
RM 6,378
Across 45 visits
Total Visits
45
Since 2024-06-12
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,102 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 1
Outlet purchase
2026-08-01 · Member activity · RM 86.25
App session
2026-07-20 · OPLUMO Outlet 1
Points credited
2026-07-08 · Member activity · RM 97.75
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 1
Outlet purchase
2026-06-14 · Member activity · RM 109.25
Points credited
2026-06-02 · OPLUMO Outlet 1
Outlet purchase
2026-05-21 · Member activity · RM 120.75