Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04911
VM0004911Membermember4911@example.test · +601110004911 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted In
Points Balance
333
Current loyalty balance
Lifetime Spend
RM 417
Across 5 visits
Total Visits
5
Since 2026-07-12
Average Order Value
RM 80
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
17d
2026-09-22
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
333 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-22 · OPLUMO Outlet 16
Outlet purchase
2026-09-10 · Member activity · RM 60.00
App session
2026-08-29 · OPLUMO Outlet 16
Points credited
2026-08-17 · Member activity · RM 68.00
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 16
Outlet purchase
2026-07-24 · Member activity · RM 76.00
Points credited
2026-07-12 · OPLUMO Outlet 16
Outlet purchase
2026-06-30 · Member activity · RM 84.00