Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H0
Hakim 04880
VM0004880Goldmember4880@example.test · +601110004880 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,812
Current loyalty balance
Lifetime Spend
RM 3,516
Across 21 visits
Total Visits
21
Since 2025-05-06
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
161d
2026-05-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,812 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 2
Outlet purchase
2026-04-19 · Member activity · RM 127.50
App session
2026-04-07 · OPLUMO Outlet 2
Points credited
2026-03-26 · Member activity · RM 144.50
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 2
Outlet purchase
2026-03-02 · Member activity · RM 161.50
Points credited
2026-02-18 · OPLUMO Outlet 2
Outlet purchase
2026-02-06 · Member activity · RM 178.50