Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04803
VM0004803Silvermember4803@example.test · +601110004803 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted In
Points Balance
1,630
Current loyalty balance
Lifetime Spend
RM 2,038
Across 45 visits
Total Visits
45
Since 2024-06-02
Average Order Value
RM 42
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
67d
2026-08-03
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,630 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 10
Outlet purchase
2026-07-22 · Member activity · RM 31.50
App session
2026-07-10 · OPLUMO Outlet 10
Points credited
2026-06-28 · Member activity · RM 35.70
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 10
Outlet purchase
2026-06-04 · Member activity · RM 39.90
Points credited
2026-05-23 · OPLUMO Outlet 10
Outlet purchase
2026-05-11 · Member activity · RM 44.10