Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04767
VM0004767Silvermember4767@example.test · +601110004767 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,098
Current loyalty balance
Lifetime Spend
RM 2,623
Across 42 visits
Total Visits
42
Since 2024-05-17
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
137d
2026-05-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,098 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 8
Outlet purchase
2026-05-13 · Member activity · RM 48.75
App session
2026-05-01 · OPLUMO Outlet 8
Points credited
2026-04-19 · Member activity · RM 55.25
Win-back campaign delivered
2026-04-07 · OPLUMO Outlet 8
Outlet purchase
2026-03-26 · Member activity · RM 61.75
Points credited
2026-03-14 · OPLUMO Outlet 8
Outlet purchase
2026-03-02 · Member activity · RM 68.25