Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 04725
VM0004725Silvermember4725@example.test · +601110004725 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,816
Current loyalty balance
Lifetime Spend
RM 2,270
Across 20 visits
Total Visits
20
Since 2025-07-31
Average Order Value
RM 133
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
93d
2026-07-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,816 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 17
Outlet purchase
2026-06-26 · Member activity · RM 99.75
App session
2026-06-14 · OPLUMO Outlet 17
Points credited
2026-06-02 · Member activity · RM 113.05
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 17
Outlet purchase
2026-05-09 · Member activity · RM 126.35
Points credited
2026-04-27 · OPLUMO Outlet 17
Outlet purchase
2026-04-15 · Member activity · RM 139.65