Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 04698
VM0004698Silvermember4698@example.test · +601110004698 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,714
Current loyalty balance
Lifetime Spend
RM 2,143
Across 38 visits
Total Visits
38
Since 2024-09-13
Average Order Value
RM 61
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,714 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 7
Outlet purchase
2026-06-29 · Member activity · RM 45.75
App session
2026-06-17 · OPLUMO Outlet 7
Points credited
2026-06-05 · Member activity · RM 51.85
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 7
Outlet purchase
2026-05-12 · Member activity · RM 57.95
Points credited
2026-04-30 · OPLUMO Outlet 7
Outlet purchase
2026-04-18 · Member activity · RM 64.05