Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04671
VM0004671Silvermember4671@example.test · +601110004671 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,588
Current loyalty balance
Lifetime Spend
RM 1,985
Across 44 visits
Total Visits
44
Since 2024-04-09
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
139d
2026-05-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,588 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 14
Outlet purchase
2026-05-11 · Member activity · RM 42.00
App session
2026-04-29 · OPLUMO Outlet 14
Points credited
2026-04-17 · Member activity · RM 47.60
Win-back campaign delivered
2026-04-05 · OPLUMO Outlet 14
Outlet purchase
2026-03-24 · Member activity · RM 53.20
Points credited
2026-03-12 · OPLUMO Outlet 14
Outlet purchase
2026-02-28 · Member activity · RM 58.80