Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04659
VM0004659Silvermember4659@example.test · +601110004659 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted Out
Points Balance
1,072
Current loyalty balance
Lifetime Spend
RM 1,340
Across 24 visits
Total Visits
24
Since 2025-07-31
Average Order Value
RM 66
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
21d
2026-09-18
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,072 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-18 · OPLUMO Outlet 2
Outlet purchase
2026-09-06 · Member activity · RM 49.50
App session
2026-08-25 · OPLUMO Outlet 2
Points credited
2026-08-13 · Member activity · RM 56.10
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 2
Outlet purchase
2026-07-20 · Member activity · RM 62.70
Points credited
2026-07-08 · OPLUMO Outlet 2
Outlet purchase
2026-06-26 · Member activity · RM 69.30