Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 04622
VM0004622Membermember4622@example.test · +601110004622 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted In
Points Balance
311
Current loyalty balance
Lifetime Spend
RM 390
Across 4 visits
Total Visits
4
Since 2026-06-08
Average Order Value
RM 85
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
311 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 16
Outlet purchase
2026-07-20 · Member activity · RM 63.75
App session
2026-07-08 · OPLUMO Outlet 16
Points credited
2026-06-26 · Member activity · RM 72.25
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 16
Outlet purchase
2026-06-02 · Member activity · RM 80.75
Points credited
2026-05-21 · OPLUMO Outlet 16
Outlet purchase
2026-05-09 · Member activity · RM 89.25