Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 04569
VM0004569Membermember4569@example.test · +601110004569 · Preferred outlet: OPLUMO Outlet 14
FamilyDelivery
Consent Status
Opted In
Points Balance
576
Current loyalty balance
Lifetime Spend
RM 721
Across 21 visits
Total Visits
21
Since 2025-08-20
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
55d
2026-08-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
576 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 14
Outlet purchase
2026-08-03 · Member activity · RM 21.00
App session
2026-07-22 · OPLUMO Outlet 14
Points credited
2026-07-10 · Member activity · RM 23.80
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 14
Outlet purchase
2026-06-16 · Member activity · RM 26.60
Points credited
2026-06-04 · OPLUMO Outlet 14
Outlet purchase
2026-05-23 · Member activity · RM 29.40