Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 04566
VM0004566Goldmember4566@example.test · +601110004566 · Preferred outlet: OPLUMO Outlet 11
App UserFamily
Consent Status
Opted In
Points Balance
3,076
Current loyalty balance
Lifetime Spend
RM 3,845
Across 24 visits
Total Visits
24
Since 2025-05-27
Average Order Value
RM 153
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
86d
2026-07-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,076 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 11
Outlet purchase
2026-07-03 · Member activity · RM 114.75
App session
2026-06-21 · OPLUMO Outlet 11
Points credited
2026-06-09 · Member activity · RM 130.05
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 11
Outlet purchase
2026-05-16 · Member activity · RM 145.35
Points credited
2026-05-04 · OPLUMO Outlet 11
Outlet purchase
2026-04-22 · Member activity · RM 160.65