Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 04550
VM0004550Membermember4550@example.test · +601110004550 · Preferred outlet: OPLUMO Outlet 12
App UserFamily
Consent Status
Opted Out
Points Balance
336
Current loyalty balance
Lifetime Spend
RM 421
Across 7 visits
Total Visits
7
Since 2026-01-08
Average Order Value
RM 62
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
166d
2026-04-26
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
336 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 12
Outlet purchase
2026-04-14 · Member activity · RM 46.50
App session
2026-04-02 · OPLUMO Outlet 12
Points credited
2026-03-21 · Member activity · RM 52.70
Win-back campaign delivered
2026-03-09 · OPLUMO Outlet 12
Outlet purchase
2026-02-25 · Member activity · RM 58.90
Points credited
2026-02-13 · OPLUMO Outlet 12
Outlet purchase
2026-02-01 · Member activity · RM 65.10