Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 04523
VM0004523Membermember4523@example.test · +601110004523 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted Out
Points Balance
580
Current loyalty balance
Lifetime Spend
RM 726
Across 5 visits
Total Visits
5
Since 2026-07-01
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
28d
2026-09-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
580 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 2
Outlet purchase
2026-08-30 · Member activity · RM 123.00
App session
2026-08-18 · OPLUMO Outlet 2
Points credited
2026-08-06 · Member activity · RM 139.40
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 2
Outlet purchase
2026-07-13 · Member activity · RM 155.80
Points credited
2026-07-01 · OPLUMO Outlet 2
Outlet purchase
2026-06-19 · Member activity · RM 172.20