HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N0

Nurul 04509

VM0004509Member

member4509@example.test · +601110004509 · Preferred outlet: OPLUMO Outlet 5

New JoinerHigh Value
Consent Status
Opted Out
Points Balance
303
Current loyalty balance
Lifetime Spend
RM 379
Across 6 visits
Total Visits
6
Since 2026-05-04
Average Order Value
RM 63
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
68d
2026-08-02
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards

Member member

★
303 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 5
Outlet purchase
2026-07-21 · Member activity · RM 47.25
App session
2026-07-09 · OPLUMO Outlet 5
Points credited
2026-06-27 · Member activity · RM 53.55
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 5
Outlet purchase
2026-06-03 · Member activity · RM 59.85
Points credited
2026-05-22 · OPLUMO Outlet 5
Outlet purchase
2026-05-10 · Member activity · RM 66.15