Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 04487
VM0004487Goldmember4487@example.test · +601110004487 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,558
Current loyalty balance
Lifetime Spend
RM 3,198
Across 27 visits
Total Visits
27
Since 2025-05-16
Average Order Value
RM 147
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
43d
2026-08-27
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,558 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-27 · OPLUMO Outlet 17
Outlet purchase
2026-08-15 · Member activity · RM 110.25
App session
2026-08-03 · OPLUMO Outlet 17
Points credited
2026-07-22 · Member activity · RM 124.95
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 17
Outlet purchase
2026-06-28 · Member activity · RM 139.65
Points credited
2026-06-16 · OPLUMO Outlet 17
Outlet purchase
2026-06-04 · Member activity · RM 154.35