Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04479
VM0004479Membermember4479@example.test · +601110004479 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
261
Current loyalty balance
Lifetime Spend
RM 327
Across 4 visits
Total Visits
4
Since 2026-04-14
Average Order Value
RM 81
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
124d
2026-06-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
261 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 9
Outlet purchase
2026-05-26 · Member activity · RM 60.75
App session
2026-05-14 · OPLUMO Outlet 9
Points credited
2026-05-02 · Member activity · RM 68.85
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 9
Outlet purchase
2026-04-08 · Member activity · RM 76.95
Points credited
2026-03-27 · OPLUMO Outlet 9
Outlet purchase
2026-03-15 · Member activity · RM 85.05