Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04455
VM0004455Goldmember4455@example.test · +601110004455 · Preferred outlet: OPLUMO Outlet 2
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,648
Current loyalty balance
Lifetime Spend
RM 4,560
Across 31 visits
Total Visits
31
Since 2025-03-25
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
23d
2026-09-16
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,648 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-16 · OPLUMO Outlet 2
Outlet purchase
2026-09-04 · Member activity · RM 130.50
App session
2026-08-23 · OPLUMO Outlet 2
Points credited
2026-08-11 · Member activity · RM 147.90
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 2
Outlet purchase
2026-07-18 · Member activity · RM 165.30
Points credited
2026-07-06 · OPLUMO Outlet 2
Outlet purchase
2026-06-24 · Member activity · RM 182.70