Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04443
VM0004443Silvermember4443@example.test · +601110004443 · Preferred outlet: OPLUMO Outlet 7
WeekendApp User
Consent Status
Opted In
Points Balance
1,016
Current loyalty balance
Lifetime Spend
RM 1,271
Across 24 visits
Total Visits
24
Since 2025-08-03
Average Order Value
RM 43
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
18d
2026-09-21
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,016 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-21 · OPLUMO Outlet 7
Outlet purchase
2026-09-09 · Member activity · RM 32.25
App session
2026-08-28 · OPLUMO Outlet 7
Points credited
2026-08-16 · Member activity · RM 36.55
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 7
Outlet purchase
2026-07-23 · Member activity · RM 40.85
Points credited
2026-07-11 · OPLUMO Outlet 7
Outlet purchase
2026-06-29 · Member activity · RM 45.15