Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 04432
VM0004432Silvermember4432@example.test · +601110004432 · Preferred outlet: OPLUMO Outlet 13
High ValueWeekend
Consent Status
Opted In
Points Balance
1,494
Current loyalty balance
Lifetime Spend
RM 1,868
Across 22 visits
Total Visits
22
Since 2025-04-06
Average Order Value
RM 105
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
173d
2026-04-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,494 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 13
Outlet purchase
2026-04-07 · Member activity · RM 78.75
App session
2026-03-26 · OPLUMO Outlet 13
Points credited
2026-03-14 · Member activity · RM 89.25
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 13
Outlet purchase
2026-02-18 · Member activity · RM 99.75
Points credited
2026-02-06 · OPLUMO Outlet 13
Outlet purchase
2026-01-25 · Member activity · RM 110.25