Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 04420
VM0004420Membermember4420@example.test · +601110004420 · Preferred outlet: OPLUMO Outlet 1
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
787
Current loyalty balance
Lifetime Spend
RM 984
Across 20 visits
Total Visits
20
Since 2025-06-26
Average Order Value
RM 63
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
128d
2026-06-03
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
787 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 1
Outlet purchase
2026-05-22 · Member activity · RM 47.25
App session
2026-05-10 · OPLUMO Outlet 1
Points credited
2026-04-28 · Member activity · RM 53.55
Win-back campaign delivered
2026-04-16 · OPLUMO Outlet 1
Outlet purchase
2026-04-04 · Member activity · RM 59.85
Points credited
2026-03-23 · OPLUMO Outlet 1
Outlet purchase
2026-03-11 · Member activity · RM 66.15