Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 04370
VM0004370Goldmember4370@example.test · +601110004370 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
4,278
Current loyalty balance
Lifetime Spend
RM 5,348
Across 31 visits
Total Visits
31
Since 2025-03-17
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
31d
2026-09-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
4,278 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-08 · OPLUMO Outlet 2
Outlet purchase
2026-08-27 · Member activity · RM 117.00
App session
2026-08-15 · OPLUMO Outlet 2
Points credited
2026-08-03 · Member activity · RM 132.60
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 2
Outlet purchase
2026-07-10 · Member activity · RM 148.20
Points credited
2026-06-28 · OPLUMO Outlet 2
Outlet purchase
2026-06-16 · Member activity · RM 163.80