Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 04367
VM0004367Silvermember4367@example.test · +601110004367 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,271
Current loyalty balance
Lifetime Spend
RM 1,589
Across 43 visits
Total Visits
43
Since 2024-06-08
Average Order Value
RM 46
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
97d
2026-07-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,271 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 16
Outlet purchase
2026-06-22 · Member activity · RM 34.50
App session
2026-06-10 · OPLUMO Outlet 16
Points credited
2026-05-29 · Member activity · RM 39.10
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 16
Outlet purchase
2026-05-05 · Member activity · RM 43.70
Points credited
2026-04-23 · OPLUMO Outlet 16
Outlet purchase
2026-04-11 · Member activity · RM 48.30