Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 04360
VM0004360Goldmember4360@example.test · +601110004360 · Preferred outlet: OPLUMO Outlet 9
High ValueWeekend
Consent Status
Opted In
Points Balance
4,327
Current loyalty balance
Lifetime Spend
RM 5,409
Across 45 visits
Total Visits
45
Since 2024-05-19
Average Order Value
RM 130
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
81d
2026-07-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,327 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 9
Outlet purchase
2026-07-08 · Member activity · RM 97.50
App session
2026-06-26 · OPLUMO Outlet 9
Points credited
2026-06-14 · Member activity · RM 110.50
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 9
Outlet purchase
2026-05-21 · Member activity · RM 123.50
Points credited
2026-05-09 · OPLUMO Outlet 9
Outlet purchase
2026-04-27 · Member activity · RM 136.50