Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04359
VM0004359Goldmember4359@example.test · +601110004359 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,110
Current loyalty balance
Lifetime Spend
RM 5,138
Across 34 visits
Total Visits
34
Since 2024-10-17
Average Order Value
RM 129
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
128d
2026-06-03
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,110 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 8
Outlet purchase
2026-05-22 · Member activity · RM 96.75
App session
2026-05-10 · OPLUMO Outlet 8
Points credited
2026-04-28 · Member activity · RM 109.65
Win-back campaign delivered
2026-04-16 · OPLUMO Outlet 8
Outlet purchase
2026-04-04 · Member activity · RM 122.55
Points credited
2026-03-23 · OPLUMO Outlet 8
Outlet purchase
2026-03-11 · Member activity · RM 135.45