Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 04358
VM0004358Silvermember4358@example.test · +601110004358 · Preferred outlet: OPLUMO Outlet 7
App UserFamily
Consent Status
Opted In
Points Balance
1,230
Current loyalty balance
Lifetime Spend
RM 1,539
Across 8 visits
Total Visits
8
Since 2025-12-18
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
169d
2026-04-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,230 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 7
Outlet purchase
2026-04-11 · Member activity · RM 127.50
App session
2026-03-30 · OPLUMO Outlet 7
Points credited
2026-03-18 · Member activity · RM 144.50
Win-back campaign delivered
2026-03-06 · OPLUMO Outlet 7
Outlet purchase
2026-02-22 · Member activity · RM 161.50
Points credited
2026-02-10 · OPLUMO Outlet 7
Outlet purchase
2026-01-29 · Member activity · RM 178.50