Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 04350
VM0004350Goldmember4350@example.test · +601110004350 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted In
Points Balance
2,870
Current loyalty balance
Lifetime Spend
RM 3,588
Across 37 visits
Total Visits
37
Since 2024-10-11
Average Order Value
RM 122
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
80d
2026-07-21
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,870 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 16
Outlet purchase
2026-07-09 · Member activity · RM 91.50
App session
2026-06-27 · OPLUMO Outlet 16
Points credited
2026-06-15 · Member activity · RM 103.70
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 16
Outlet purchase
2026-05-22 · Member activity · RM 115.90
Points credited
2026-05-10 · OPLUMO Outlet 16
Outlet purchase
2026-04-28 · Member activity · RM 128.10