Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04323
VM0004323Membermember4323@example.test · +601110004323 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted Out
Points Balance
96
Current loyalty balance
Lifetime Spend
RM 121
Across 4 visits
Total Visits
4
Since 2026-03-27
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
142d
2026-05-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
96 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 6
Outlet purchase
2026-05-08 · Member activity · RM 28.50
App session
2026-04-26 · OPLUMO Outlet 6
Points credited
2026-04-14 · Member activity · RM 32.30
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 6
Outlet purchase
2026-03-21 · Member activity · RM 36.10
Points credited
2026-03-09 · OPLUMO Outlet 6
Outlet purchase
2026-02-25 · Member activity · RM 39.90