Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 04300
VM0004300Silvermember4300@example.test · +601110004300 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,045
Current loyalty balance
Lifetime Spend
RM 2,556
Across 24 visits
Total Visits
24
Since 2025-03-27
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
147d
2026-05-15
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,045 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-15 · OPLUMO Outlet 17
Outlet purchase
2026-05-03 · Member activity · RM 88.50
App session
2026-04-21 · OPLUMO Outlet 17
Points credited
2026-04-09 · Member activity · RM 100.30
Win-back campaign delivered
2026-03-28 · OPLUMO Outlet 17
Outlet purchase
2026-03-16 · Member activity · RM 112.10
Points credited
2026-03-04 · OPLUMO Outlet 17
Outlet purchase
2026-02-20 · Member activity · RM 123.90