Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04275
VM0004275Goldmember4275@example.test · +601110004275 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted Out
Points Balance
2,418
Current loyalty balance
Lifetime Spend
RM 3,023
Across 17 visits
Total Visits
17
Since 2025-12-09
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
16d
2026-09-23
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,418 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-23 · OPLUMO Outlet 9
Outlet purchase
2026-09-11 · Member activity · RM 111.00
App session
2026-08-30 · OPLUMO Outlet 9
Points credited
2026-08-18 · Member activity · RM 125.80
Win-back campaign delivered
2026-08-06 · OPLUMO Outlet 9
Outlet purchase
2026-07-25 · Member activity · RM 140.60
Points credited
2026-07-13 · OPLUMO Outlet 9
Outlet purchase
2026-07-01 · Member activity · RM 155.40