Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 04223
VM0004223Silvermember4223@example.test · +601110004223 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,068
Current loyalty balance
Lifetime Spend
RM 2,586
Across 25 visits
Total Visits
25
Since 2025-07-21
Average Order Value
RM 108
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
13d
2026-09-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,068 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-26 · OPLUMO Outlet 8
Outlet purchase
2026-09-14 · Member activity · RM 81.00
App session
2026-09-02 · OPLUMO Outlet 8
Points credited
2026-08-21 · Member activity · RM 91.80
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 8
Outlet purchase
2026-07-28 · Member activity · RM 102.60
Points credited
2026-07-16 · OPLUMO Outlet 8
Outlet purchase
2026-07-04 · Member activity · RM 113.40