Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04215
VM0004215Silvermember4215@example.test · +601110004215 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,043
Current loyalty balance
Lifetime Spend
RM 1,305
Across 29 visits
Total Visits
29
Since 2025-04-22
Average Order Value
RM 47
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
31d
2026-09-08
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,043 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-08 · OPLUMO Outlet 17
Outlet purchase
2026-08-27 · Member activity · RM 35.25
App session
2026-08-15 · OPLUMO Outlet 17
Points credited
2026-08-03 · Member activity · RM 39.95
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 17
Outlet purchase
2026-07-10 · Member activity · RM 44.65
Points credited
2026-06-28 · OPLUMO Outlet 17
Outlet purchase
2026-06-16 · Member activity · RM 49.35