Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04155
VM0004155Membermember4155@example.test · +601110004155 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted In
Points Balance
665
Current loyalty balance
Lifetime Spend
RM 832
Across 14 visits
Total Visits
14
Since 2026-01-19
Average Order Value
RM 54
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
29d
2026-09-10
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
665 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-10 · OPLUMO Outlet 8
Outlet purchase
2026-08-29 · Member activity · RM 40.50
App session
2026-08-17 · OPLUMO Outlet 8
Points credited
2026-08-05 · Member activity · RM 45.90
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 8
Outlet purchase
2026-07-12 · Member activity · RM 51.30
Points credited
2026-06-30 · OPLUMO Outlet 8
Outlet purchase
2026-06-18 · Member activity · RM 56.70