Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 04139
VM0004139Membermember4139@example.test · +601110004139 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
605
Current loyalty balance
Lifetime Spend
RM 757
Across 22 visits
Total Visits
22
Since 2025-07-16
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
72d
2026-07-29
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
605 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 9
Outlet purchase
2026-07-17 · Member activity · RM 21.00
App session
2026-07-05 · OPLUMO Outlet 9
Points credited
2026-06-23 · Member activity · RM 23.80
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 9
Outlet purchase
2026-05-30 · Member activity · RM 26.60
Points credited
2026-05-18 · OPLUMO Outlet 9
Outlet purchase
2026-05-06 · Member activity · RM 29.40