Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 04110
VM0004110Platinummember4110@example.test · +601110004110 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
5,209
Current loyalty balance
Lifetime Spend
RM 6,512
Across 42 visits
Total Visits
42
Since 2024-07-03
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,209 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 14
Outlet purchase
2026-06-29 · Member activity · RM 99.00
App session
2026-06-17 · OPLUMO Outlet 14
Points credited
2026-06-05 · Member activity · RM 112.20
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 14
Outlet purchase
2026-05-12 · Member activity · RM 125.40
Points credited
2026-04-30 · OPLUMO Outlet 14
Outlet purchase
2026-04-18 · Member activity · RM 138.60