Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 04107
VM0004107Silvermember4107@example.test · +601110004107 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted In
Points Balance
1,031
Current loyalty balance
Lifetime Spend
RM 1,290
Across 22 visits
Total Visits
22
Since 2025-09-05
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
21d
2026-09-18
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,031 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-18 · OPLUMO Outlet 11
Outlet purchase
2026-09-06 · Member activity · RM 48.00
App session
2026-08-25 · OPLUMO Outlet 11
Points credited
2026-08-13 · Member activity · RM 54.40
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 11
Outlet purchase
2026-07-20 · Member activity · RM 60.80
Points credited
2026-07-08 · OPLUMO Outlet 11
Outlet purchase
2026-06-26 · Member activity · RM 67.20