Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 04094
VM0004094Silvermember4094@example.test · +601110004094 · Preferred outlet: OPLUMO Outlet 15
App UserFamily
Consent Status
Opted In
Points Balance
2,223
Current loyalty balance
Lifetime Spend
RM 2,779
Across 25 visits
Total Visits
25
Since 2025-05-22
Average Order Value
RM 95
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
73d
2026-07-28
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,223 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 15
Outlet purchase
2026-07-16 · Member activity · RM 71.25
App session
2026-07-04 · OPLUMO Outlet 15
Points credited
2026-06-22 · Member activity · RM 80.75
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 15
Outlet purchase
2026-05-29 · Member activity · RM 90.25
Points credited
2026-05-17 · OPLUMO Outlet 15
Outlet purchase
2026-05-05 · Member activity · RM 99.75