Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 04074
VM0004074Silvermember4074@example.test · +601110004074 · Preferred outlet: OPLUMO Outlet 12
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,129
Current loyalty balance
Lifetime Spend
RM 1,412
Across 31 visits
Total Visits
31
Since 2025-01-23
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
84d
2026-07-17
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,129 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-17 · OPLUMO Outlet 12
Outlet purchase
2026-07-05 · Member activity · RM 27.75
App session
2026-06-23 · OPLUMO Outlet 12
Points credited
2026-06-11 · Member activity · RM 31.45
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 12
Outlet purchase
2026-05-18 · Member activity · RM 35.15
Points credited
2026-05-06 · OPLUMO Outlet 12
Outlet purchase
2026-04-24 · Member activity · RM 38.85