Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 04072
VM0004072Membermember4072@example.test · +601110004072 · Preferred outlet: OPLUMO Outlet 10
High ValueWeekend
Consent Status
Opted In
Points Balance
545
Current loyalty balance
Lifetime Spend
RM 682
Across 8 visits
Total Visits
8
Since 2026-03-16
Average Order Value
RM 83
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
81d
2026-07-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
545 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 10
Outlet purchase
2026-07-08 · Member activity · RM 62.25
App session
2026-06-26 · OPLUMO Outlet 10
Points credited
2026-06-14 · Member activity · RM 70.55
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 10
Outlet purchase
2026-05-21 · Member activity · RM 78.85
Points credited
2026-05-09 · OPLUMO Outlet 10
Outlet purchase
2026-04-27 · Member activity · RM 87.15