Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 04000
VM0004000Goldmember4000@example.test · +601110004000 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,998
Current loyalty balance
Lifetime Spend
RM 3,749
Across 34 visits
Total Visits
34
Since 2025-01-15
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
38d
2026-09-01
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,998 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-01 · OPLUMO Outlet 6
Outlet purchase
2026-08-20 · Member activity · RM 87.75
App session
2026-08-08 · OPLUMO Outlet 6
Points credited
2026-07-27 · Member activity · RM 99.45
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 6
Outlet purchase
2026-07-03 · Member activity · RM 111.15
Points credited
2026-06-21 · OPLUMO Outlet 6
Outlet purchase
2026-06-09 · Member activity · RM 122.85