Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 03981
VM0003981Membermember3981@example.test · +601110003981 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
41
Current loyalty balance
Lifetime Spend
RM 52
Across 2 visits
Total Visits
2
Since 2026-08-01
Average Order Value
RM 32
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
51d
2026-08-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
41 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 4
Outlet purchase
2026-08-07 · Member activity · RM 24.00
App session
2026-07-26 · OPLUMO Outlet 4
Points credited
2026-07-14 · Member activity · RM 27.20
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 4
Outlet purchase
2026-06-20 · Member activity · RM 30.40
Points credited
2026-06-08 · OPLUMO Outlet 4
Outlet purchase
2026-05-27 · Member activity · RM 33.60