Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00398
VM0000398Silvermember398@example.test · +601110000398 · Preferred outlet: OPLUMO Outlet 8
App UserFamily
Consent Status
Opted In
Points Balance
2,053
Current loyalty balance
Lifetime Spend
RM 2,567
Across 16 visits
Total Visits
16
Since 2025-07-23
Average Order Value
RM 141
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
173d
2026-04-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,053 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 8
Outlet purchase
2026-04-07 · Member activity · RM 105.75
App session
2026-03-26 · OPLUMO Outlet 8
Points credited
2026-03-14 · Member activity · RM 119.85
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 8
Outlet purchase
2026-02-18 · Member activity · RM 133.95
Points credited
2026-02-06 · OPLUMO Outlet 8
Outlet purchase
2026-01-25 · Member activity · RM 148.05