Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 03974
VM0003974Silvermember3974@example.test · +601110003974 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
1,032
Current loyalty balance
Lifetime Spend
RM 1,290
Across 11 visits
Total Visits
11
Since 2026-02-20
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
51d
2026-08-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,032 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 14
Outlet purchase
2026-08-07 · Member activity · RM 87.75
App session
2026-07-26 · OPLUMO Outlet 14
Points credited
2026-07-14 · Member activity · RM 99.45
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 14
Outlet purchase
2026-06-20 · Member activity · RM 111.15
Points credited
2026-06-08 · OPLUMO Outlet 14
Outlet purchase
2026-05-27 · Member activity · RM 122.85