Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 03928
VM0003928Platinummember3928@example.test · +601110003928 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted In
Points Balance
6,971
Current loyalty balance
Lifetime Spend
RM 8,715
Across 45 visits
Total Visits
45
Since 2024-02-23
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
167d
2026-04-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,971 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 2
Outlet purchase
2026-04-13 · Member activity · RM 121.50
App session
2026-04-01 · OPLUMO Outlet 2
Points credited
2026-03-20 · Member activity · RM 137.70
Win-back campaign delivered
2026-03-08 · OPLUMO Outlet 2
Outlet purchase
2026-02-24 · Member activity · RM 153.90
Points credited
2026-02-12 · OPLUMO Outlet 2
Outlet purchase
2026-01-31 · Member activity · RM 170.10