Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H0
Hakim 03872
VM0003872Platinummember3872@example.test · +601110003872 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted In
Points Balance
5,514
Current loyalty balance
Lifetime Spend
RM 6,893
Across 42 visits
Total Visits
42
Since 2024-07-30
Average Order Value
RM 146
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
63d
2026-08-07
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,514 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 14
Outlet purchase
2026-07-26 · Member activity · RM 109.50
App session
2026-07-14 · OPLUMO Outlet 14
Points credited
2026-07-02 · Member activity · RM 124.10
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 14
Outlet purchase
2026-06-08 · Member activity · RM 138.70
Points credited
2026-05-27 · OPLUMO Outlet 14
Outlet purchase
2026-05-15 · Member activity · RM 153.30