Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03867
VM0003867Goldmember3867@example.test · +601110003867 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
2,800
Current loyalty balance
Lifetime Spend
RM 3,500
Across 30 visits
Total Visits
30
Since 2024-11-14
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
172d
2026-04-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,800 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 9
Outlet purchase
2026-04-08 · Member activity · RM 75.75
App session
2026-03-27 · OPLUMO Outlet 9
Points credited
2026-03-15 · Member activity · RM 85.85
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 9
Outlet purchase
2026-02-19 · Member activity · RM 95.95
Points credited
2026-02-07 · OPLUMO Outlet 9
Outlet purchase
2026-01-26 · Member activity · RM 106.05