Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 03854
VM0003854Membermember3854@example.test · +601110003854 · Preferred outlet: OPLUMO Outlet 13
App UserFamily
Consent Status
Opted In
Points Balance
123
Current loyalty balance
Lifetime Spend
RM 155
Across 2 visits
Total Visits
2
Since 2026-07-26
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
57d
2026-08-13
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
123 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 13
Outlet purchase
2026-08-01 · Member activity · RM 48.75
App session
2026-07-20 · OPLUMO Outlet 13
Points credited
2026-07-08 · Member activity · RM 55.25
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 13
Outlet purchase
2026-06-14 · Member activity · RM 61.75
Points credited
2026-06-02 · OPLUMO Outlet 13
Outlet purchase
2026-05-21 · Member activity · RM 68.25