Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03795
VM0003795Platinummember3795@example.test · +601110003795 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted In
Points Balance
5,439
Current loyalty balance
Lifetime Spend
RM 6,799
Across 41 visits
Total Visits
41
Since 2024-09-30
Average Order Value
RM 152
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
19d
2026-09-20
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,439 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-20 · OPLUMO Outlet 5
Outlet purchase
2026-09-08 · Member activity · RM 114.00
App session
2026-08-27 · OPLUMO Outlet 5
Points credited
2026-08-15 · Member activity · RM 129.20
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 5
Outlet purchase
2026-07-22 · Member activity · RM 144.40
Points credited
2026-07-10 · OPLUMO Outlet 5
Outlet purchase
2026-06-28 · Member activity · RM 159.60